Good analysis by www.strategyanalytics.com on business case / future of Twitter
snapshot: ‘…However, in spite of Twitter’s cutting-edge innovation and brand image, the sustainability of its growth remains questionable beyond the 2009 time frame given the fact that Twitter has not yet come up with a viable revenue model. In other words, it is still not clear whether Twitter will become another Google, which eventually invented AdWord and turned into to a technological and commercial titan, or whether it will become another YouTube, which has undoubted popularity but still lacks profitability.’
The author of this Insight, Jia Wu, can be reached at jwu@strategyanalytics.com